Why
Sponsor Ultimate
Ultimate Frisbee is an exciting team sport that offers an attractive
demographic profile and exciting growth opportunities for any
corporation wishing to access the young adult market. The participants
are typically young professionals, both male and female, who are
single with household incomes over $60,000 annually. One of Canada’s
fastest growing sports, its marketing potential remains virtually
untapped.
Sponsor
the Canadian Ultimate Championships
Attention from across Canada will be focused on Montreal, host
of the Canadian Ultimate Championships. The winners of this four-day
competition will represent Canada at the 2004 World Championships
in Finland. Your company will benefit from media coverage and
exposure to players from across the country, in addition to regional
pre-event publicity, such as CFL demonstration games that will
be used to promote this event.
Sponsorship
Packages
The CUC provides many sponsorship opportunities at every scale.
Sponsorship options involving a substantial financial commitment
and onsite staff are considered Title Sponsorships. For more information
on this type of sponsorship, please contact our sponsorship coordinators,
UltiMarketing Sports Inc. at (514) 842-5588 or by email at cuc
AT ultimarketing.com
If your
sponsorship needs do not require onsite staff, refer to our standard
package options.
Package
Summary
All packages (except Bronze) are based on a 4-day promotional
campaign -- 3 tournament days (Thurs-Sat), with an expected total
attendance of 9,000 and one Championship Game Day (Sun) before
an anticipated crowd of 10,000. The Championship Day will be held
at a central Montreal location - Molson Stadium. The Sunday championship
games, 3 in total, will be televised and heavily promoted through
media coverage and pre-event publicity.
Depending
on the amount of exposure desired, we offer three sponsorship
packages: Gold, Silver and Bronze.
Package
Breakdown
| |
Gold |
Silver |
Bronze |
| Promotion
during Tournament Days (Thurs-Sat) |
|
|
Either
one or the other |
| Promotion
during Championship Game Day (Sun) |
|
|
| Sample
product/literature distribution |
Player
packs and on site* |
Player
packs and on site* |
On
site only* |
| Logo
on tournament material (schedules, etc.) |
|
- |
- |
| Onsite
signage & banners |
3 |
2 |
1 |
| Feature
advertisement in CUC program |
Full
page |
Half
page |
- |
| Media
coverage & pre-event publicity |
|
|
|
| Banner
on CUC website |
Large |
Medium |
Small |
| VIP
passes to Championship Games |
10 |
5 |
2 |
| Cost |
$5000.00 |
$3000.00 |
$1500.00 |
* Note:
Players packs (1200 in total) containing sample products and promo
literature will be distributed directly to each player. On site
distribution will take the form of a sponsor information rack accessible
to participants and visitors.
** Note: CUC Program distribution – 10,000
